Virtual Assistant:SEO & AEO Specialist
About the Role
We are looking for a proactive and detail-oriented SEO & AEO Virtual Assistant to support the company's digital marketing activities and client accounts.
The ideal candidate will have hands-on SEO experience and an understanding of how search is evolving through AEO (Answer Engine Optimization) and AI-powered search.
This is primarily an execution-focused role involving keyword research, website optimization, local SEO, content optimization, reporting, and monitoring visibility across Google and AI search platforms.
Key ResponsibilitiesSEO & Keyword Research
- Conduct keyword and competitor research.
- Identify high-intent, local, long-tail, and question-based keywords.
- Identify content gaps and new ranking opportunities.
- Map keywords to website pages.
- Research competitors' rankings and SEO strategies.
On-Page SEO
Optimize website pages for:
- Page titles and meta descriptions
- H1/H2/H3 headings
- Keywords and search intent
- Internal linking
- Image alt text
- URL structure
- Content readability
- Service and location relevance
- Calls-to-action
Review existing pages and recommend improvements to increase organic visibility and conversions.
Local SEO
Support local SEO activities, including:
- Google Business Profile optimization
- Google posts and updates
- Business categories and services
- Local keyword research
- NAP consistency
- Citation research
- Review monitoring
- Location/service-area page optimization
- Local competitor analysis
AEO & AI Search Optimization
Help optimize client content for answer engines and AI-powered search platforms such as Google AI search experiences, ChatGPT, Gemini, and Perplexity.
Responsibilities include:
- Research customer questions and search intent.
- Identify "People Also Ask" and FAQ opportunities.
- Develop and optimize FAQ content.
- Structure content to provide clear answers to customer questions.
- Optimize content for featured snippets and conversational searches.
- Monitor how clients and competitors appear in AI-generated answers.
- Identify content and authority gaps.
- Track important AI-search queries and brand mentions.
- Recommend appropriate schema/structured data opportunities.
Content Optimization
Support the content team with:
- Blog topic research
- SEO content briefs
- Keyword recommendations
- FAQ development
- Existing content updates
- Internal linking
- Service and location page optimization
- Competitor content research
AI tools may be used to assist with research and drafting, but all content must be reviewed for accuracy, quality, and relevance.
Technical SEO Support
Identify and report basic technical SEO issues such as:
- Indexing problems
- Broken links
- Redirect issues
- Duplicate content
- XML sitemap issues
- Page speed
- Mobile usability
- Core Web Vitals
- Schema markup
- Google Search Console errors
The VA does not need to be a developer but should be able to identify and clearly document issues for the web team.
Reporting & Performance Tracking
Use tools such as:
- Google Search Console
- Google Analytics 4
- Google Business Profile
- SEMrush/Ahrefs or similar SEO platforms
- PageSpeed Insights
- Google Sheets
- AI search platforms
Monitor:
- Organic traffic
- Search impressions and clicks
- Keyword rankings
- Organic leads/conversions
- Local search performance
- Google Business Profile performance
- AI-search/answer-engine visibility
Provide regular updates showing:
What was completed → What changed → Opportunities identified → Recommended next steps
Required Skills
- 4+ years of SEO or digital marketing experience.
- Hands-on experience with on-page SEO and keyword research.
- Understanding of local SEO and Google Business Profile.
- Experience with Google Search Console.
- Familiarity with Google Analytics 4.
- Basic understanding of technical SEO.
- Strong research and analytical skills.
- Good written and spoken English.
- Experience using AI tools such as ChatGPT, Gemini, Claude, or Perplexity.
- Ability to manage multiple tasks and client accounts.
- Strong attention to detail and ability to work independently.
Preferred Tools & Experience
Experience with some of the following is preferred:
SEMrush | Ahrefs | Screaming Frog | WordPress | Google Workspace | Looker Studio | Canva | Local SEO tools | Schema Markup | AI Search Tools
Pay: ₹600,000.00 per year
Application Question(s):
- How many years of experience do you have as a Virtual Assistant: SEO & AEO Specialist?
- Please describe your hands-on SEO experience. How many years have you worked in SEO, and what types of websites or clients have you managed? Please mention the key SEO activities you have personally handled, such as keyword research, on-page optimization, content optimization, competitor research, or SEO strategy.
- Please describe your experience with Local SEO. Have you worked on Google Business Profile optimization, local keyword research, citations, NAP consistency, reviews, location/service pages, or local competitor analysis? Please provide an example of the work you have done.
- A client’s website is getting impressions in Google Search but has a low click-through rate and poor rankings for important keywords. How would you analyze the issue and what SEO improvements would you recommend? Please explain the steps and tools you would use.
- What practical experience do you have with AEO (Answer Engine Optimization) and AI-powered search? Please explain how you would optimize a client’s website content to improve its chances of appearing in featured snippets, People Also Ask results, Google AI search experiences, ChatGPT, Gemini, or Perplexity.
- Please describe the SEO tools you have used hands-on, such as Google Search Console, GA4, SEMrush, Ahrefs, Screaming Frog, Google Business Profile, PageSpeed Insights, or similar tools. What specific tasks or reports have you handled using these tools?
- What is your current CTC? And what is your expected CTC?
- Can you join within 15 days? Immediate joiners preferred.
Work Location: Remote
